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Turning Card Sort Lemons into Content Strategy Lemonade Off-site link

If there’s one skill that is too often overlooked in the web strategy industry, it’s the act of continuing to find useful information in what seems to be rubbish data.

October 13, 2011 | Eating Elephant

Blend's Umbraco Plans

One size most definitely does not fit all. So why would a CMS be any different? Understanding that no two businesses are the same, we adapt Umbraco to meet our clients where they are with four, unique Umbraco plans.

Fixing Email: When Content Strategy Spills Into the Inbox Off-site link

A reminder that content strategy goes beyond the HTML page: that email and follow-through are important as well.

September 2, 2011 | Eating Elephant

Chapter 22: Test and Launch the Site Off-site link

The time has come to launch. You need to check off the final items on your list, make sure the site is running in its production environment, and launch. Then, you need to make sure you resolve the issues that crop up after the site goes live.

March 16, 2020 | The Web Project Guide

Chapter 23: Plan for Post-Launch Operations Off-site link

An effective website depends on a collection of humans performing roles. Who are these people, what are they being asked to do, and how are lines of communication and reporting established?

April 15, 2020 | The Web Project Guide

Chapter 21: Migrate and Populate the Content Off-site link

An oft-overlooked step in a website project is actually getting the content into the CMS. This might be an automated or manual project, depending on where the content is now, and how it might need to change.

March 15, 2020 | The Web Project Guide

Chapter 18: Select an Integration Partner Off-site link

In many projects, you will engage with a services firm to install, configure, and customize a CMS to deliver the website you need.

January 16, 2020 | The Web Project Guide

Chapter 20: Implement the Back-End Functionality Off-site link

This is a deceptively simple step for what amounts to actually building the inner workings of the website. You need to examine site functionality, break it into manageable iterations, and plan how it all will come together.

February 16, 2020 | The Web Project Guide

Chapter 19: Implement the Design Off-site link

To take visual design and turn it into a fully functional (and responsive) web design is a mix of programming, math, and human interaction.

February 15, 2020 | The Web Project Guide

Chapter 24: Maintain and Improve Off-site link

And the real work begins: how to manage the support and maintenance process, circulate and check new content, and keep the site fresh long after launch day.

April 16, 2020 | The Web Project Guide