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Empathy and Content Strategy: on Teaching, Listening and Affecting Change Off-site link

Content strategy practitioners – and, really, the entire UX umbrella – serve a unique role in the life of a web property, in that we act as an advocate for people we may never know. But there’s another element of this process that can often be overlooked, and it’s the audience we know and understand and work with on a daily basis: the client.

October 11, 2012 | Eating Elephant

Building Confidence: The Hidden Content Deliverable Off-site link

When we sign a contract for content work – whether it’s working with a client as a consultant or accepting a position within a large company – we do so with the expectation of deliverables. But what if the biggest deliverable is simply to help clients understand what they're expected to manage in the first place?

January 19, 2012 | Eating Elephant

Editorial Triggers: A GatherContent Advent Calendar Video Off-site link

Blend's Corey Vilhauer was invited to submit a video for GatherContent's 2017 Advent Calendar. He spoke about editorial triggers - a small but important addition to an organization's content calendar.

December 18, 2017 | Eating Elephant

The Web Project Guide at Boye & Co. Off-site link

The Web Project Guide authors Corey Vilhauer and Deane Barker were both guests of a special member conference call for Boye & Co., an educational professional networking group primarily focused on the world of tech and web development.

August 26, 2021 | The Web Project Guide

Turning Card Sort Lemons into Content Strategy Lemonade Off-site link

If there’s one skill that is too often overlooked in the web strategy industry, it’s the act of continuing to find useful information in what seems to be rubbish data.

October 13, 2011 | Eating Elephant

Flexibility First: Designing for Mobile and Beyond

There’s a lot more to building a mobile-friendly and responsive site than just saying the words “mobile-first” and willing it into being. What does it mean? How is it done? In this article, we take a look at the process behind designing for mobile.

May 26, 2022

Episode 9: Develop a Strategy for Your Content (w/ Kristina Halvorson) Off-site link

Corey and Deane talk a little about that time Kristina Halvorson (founder of Brain Traffic, co-author of Content Strategy for the Web, and executive producer of Confab and Button) visited Sioux Falls. Then, Kristina chats with us about content strategy — defining content strategy vs. content design, what tasks are often overlooked, and some basics on spinning up an internal web content team — including a bit of conference talk about the upcoming Button Conference.

July 19, 2022 | The Web Project Guide Podcast

The Rule of Firsts

Mobile first. Content first. Users first. Which one is really meant to be first – and what do we mean when we say “first” in the first place?

December 30, 2014

Fresh Design and Interconnected Content Model

In order to better facilitate each member’s access to relevant information, a complex content model was implemented for ease of use.

Creating a New Product: From User Flows to Prototypes

User flows helped us determine the best way to move users from one point to another, and prototypes helped confirm we were going in the right direction.