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Bob Davidson  |  February 11, 2025

Getting the Most Out of Optimizely Cloudflare Edge Logs

Bob Davidson sitting at a table in his office.

Optimizely is introducing the ability to access Cloudflare's edge logs, which gives access to some information previously unavailable except through support.

Development  |  Optimizely

January 15, 2025

What is Web Experimentation Guidance?

Two computer screens by each other, one labeled with an A and one labeled with a B.

How web experimentation guidance helps organizations move from random A/B tests to a structured, sustainable testing practice — and build a culture of learning.

Digital Optimization  |  Strategy

January 2, 2025

A More Secure Map: Replacing Google Maps with Freshpaint

A stylized photo of a kid in a wheelchair.

A simple Google Map search can collect a lot of data, which is why one of our Children Hospital clients turned to Blend and Freshpaint to develop a new, secure, HIPAA-compliant location map. 

Healthcare  |  Development  |  Digital Optimization  |  Optimizely

January 2, 2025

Building Connections Between Pages: An Updated Specialties and Conditions

A stylized photo of a kid in a wheelchair.

Every page on a children's hospital website is connected, meaning linking those pages within the CMS requires a lot of work. Blend Interactive did that with one of our client's Specialties and Conditions update. 

Healthcare  |  Design and Front-End  |  Development  |  Optimizely

Karla Santi  |  December 30, 2024

Reflecting on Blend’s “Nine-Ender” Year

Karla Santi speaking with a Blend employee.

Blend is at a pivotal moment, celebrating 19 years in business and a year of bold decisions and growth.

November 21, 2024

Upgrading Optimizely for Children's Hospitals

A stylized photo of a baby with a stuffed fox toy.

Our children's hospital clients understand the importance of site maintenance, which is why we prioritized upgrading to Optimizely 12.

Healthcare  |  Development  |  Optimizely

November 21, 2024

A History of Optimizely Support and Advancement

A stylized photo of two physical trainers with an A P T A logo.

From the initial launch to support and new initiatives, Blend has worked alongside APTA for years to provide advanced experience for site users.

Agencies  |  Associations  |  Healthcare  |  Development  |  Optimizely  |  Strategy

October 25, 2024

Moving a Musical Institution to Umbraco

A stylized photo of a symphony with a South Dakota Symphony Orchestra logo.

The South Dakota Symphony Orchestra needed a site that was simple, easy to update, and affordable, so it turned to Blend and Umbraco for a site refresh and migration.

Events and Commerce  |  Content and IA  |  Design and Front-End  |  Umbraco

October 23, 2024

How Let’s Skate Moved From a Single Campaign to a Community Brand

A stylized photo of a Let's Skate flag with a Let's Skate logo.

From a one-off campaign to the future of the skate community in Sioux Falls, Let’s Skate looked to Blend to help ensure their online message was clear and ready to transmit.

Associations  |  Design and Front-End  |  Umbraco

October 17, 2024

Strategic Design for Development Handoff

A stylized photo of Southeast Tech with a Southeast Tech logo.

Strategy and design for hand-off: our work developing a strategic design for an OmniUpdate university site.

Higher Education  |  Content and IA  |  Design and Front-End

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