We are Blend Interactive
We make complex websites better, accessible, clear, effective, consistent, flexible, manageable
Featured work.
Our goal — with every project — is to make YOUR goals easier to achieve.
A Design System for Increased Clarity
A company like Icertis, which provides a contract lifecycle management solution used by some of the world's largest enterprises, needs to appeal to a wide range of potential customers. Blend built a design system to allow for better clarity and easier communication.
A Progressive Trade Show App that Connected Without Connectivity
Using Umbraco Heartcore, Blend helped Raven Industries create a trade show application that allowed for easy editorial access while being completely internet-free under the trade show tent.
Partnering Toward a Fresh New Credit Union Design
Relationships matter, especially in the world of federal credit unions. Thankfully, partnerships are what we specialize in at Blend — and it was a partnership with SELCO that led to a fresh, beautiful new site.

The Web Project Guide
A guide to understanding the web design and development process. Buy the book, read each chapter, or listen to the podcast!

Digital Optimization at Blend
Blend maintains a website's progress and performance after launch through our Digital Optimization practice.
News and thoughts from Blend Interactive.
One of Blend’s core values is a dedication to advocacy and progress — to expand upon and give back to the community that fuels us.
What is DXP Really Going to Do For You?
So ... what IS DXP? And how do you navigate the different forms and add-ons available within a digital experience platform (DXP)? Blend CTO Joe Kepley discusses the ins and outs of DXP, including how to prioritize the rollout of new features.
Episode 17: Plan for Hosting (w/ Elias Lundmark) Off-site link
Corey asks Deane a brutally honest question: as non-developers, why should we care about hosting at all? Then, Elias Lundmark, product manager for cloud hosting at Optimizely, joins us to talk about website hosting in common terms — cloud versus on-premises, the reality (and politics) of “five 9s,” and the things you need to understand before choosing a hosting provider or vendor offering.
Optimizely Release Notes — January-February 2023
The following release notes highlight major or interesting changes in Optimizely's products from January and February 2023.
When is Headless the Right Solution: A Guide to Going Headless
If you’ve looked into building or upgrading a website in the last few years, you may have heard about “headless” content management systems (CMS). But what is a "headless" system? And, more importantly, when is it the right solution?