Blend Interactive is excited to announce we have become the first North American uMarketingSuite Partner! Find out more about our partnership with uMarketingSuite.
We are Blend Interactive
We make complex websites better, accessible, clear, effective, consistent, flexible, manageable
Why choose Blend?
So, what makes us so unique? The real question is: how can we help guide you through your complex web and content problems?
WE EMBRACE CHALLENGE
It doesn’t matter how complex your design or implementation project is. You’ll leave with a sense of order and understanding.
WE’RE ON YOUR TEAM
There’s no need to worry about communication problems: we work best when we’re part of a cohesive team — either alongside a marketing partner or serving as integration lead, internal or distributed.
WE’RE ADVOCATES FROM START TO FINISH
Above everything, we advocate for you and your audiences. We help make decisions that lead to sustainable, maintainable, and user-focused web projects.
Featured work.
Our goal — with every project — is to make YOUR goals easier to achieve.
Partnering Toward a Fresh New Credit Union Design
Relationships matter, especially in the world of federal credit unions. Thankfully, partnerships are what we specialize in at Blend — and it was a partnership with SELCO that led to a fresh, beautiful new site.
A Fresh Look for a Minnesota Institution
Updating the design for Minnesota State University Mankato in a way that didn’t remake the entire website.
Iterative Technical Planning: A Smoother Development Cycle
Gradual technical scoping leads to a more informed — and smoother running — project. Here’s how we did it.
The Web Project Guide
A guide to understanding the web design and development process. Buy the book, read each chapter, or listen to the podcast!
Digital Optimization at Blend
Blend maintains a website's progress and performance after launch through our Digital Optimization practice.
News and thoughts from Blend Interactive.
One of Blend’s core values is a dedication to advocacy and progress — to expand upon and give back to the community that fuels us.
Episode 10: Organize Your Content (w/ Lisa Maria Marquis) Off-site link
Corey and Deane chat about Information Architecture for the World Wide Web — ”The Polar Bear Book” — and then our experiences with information organization in real life. Then, Lisa Maria Marquis, author of Everyday Information Architecture and You Should Write a Book, joins to discuss how to frame information architecture for those who aren’t web people, the hidden biases in organizing content, and a bit about why you should write your own book. (We also take a critical look at Lisa Maria’s bookshelf.)
Internship Recap: Summer 2022
Summer is starting to wind down, and it's almost time to say goodbye to Blend's summer 2022 interns. Before the two head back off to college, hear what they have to say about their time here at Blend!
Episode 9: Develop a Strategy for Your Content (w/ Kristina Halvorson) Off-site link
Corey and Deane talk a little about that time Kristina Halvorson (founder of Brain Traffic, co-author of Content Strategy for the Web, and executive producer of Confab and Button) visited Sioux Falls. Then, Kristina chats with us about content strategy — defining content strategy vs. content design, what tasks are often overlooked, and some basics on spinning up an internal web content team — including a bit of conference talk about the upcoming Button Conference.
Optimizely Release Notes — May/June 2022
The following release notes highlight major or interesting changes in Optimizely's products in May and June 2022.