Thoughts from Blend Interactive
One of Blend’s core values is a dedication to advocacy and progress — to expand upon and give back to the community that fuels us. This is where those thoughts live.
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Chapter 11: Model Your Content Off-site link
Content takes many shapes and connects in many ways. How these shapes and connections manifest – both in how they relate to the editorial and design model and in how they are converted into data that a content management system can manage – has considerable impact on every subsequent stage of the project.
Making an attempt to invent a definition for a large chunk of what we do each day at Blend: content integration.
With recent CMS platform mergers, many are looking at migrating off their current CMS and onto something new. Deane Barker explains what you can expect.
Blobs. Chunks. WYSIWYG vs. structured content. There are two ends to the spectrum, and we discuss how to land somewhere in the middle, providing a quality editing experience while still keeping the constructs of structured content front and center.
A new era of “responsive content” is allowing the content of websites to adapt to different audiences and contexts to more effectively target each visitor.
In most marketing scenarios, the visitor is unknown to you — their session is anonymous. How, then, do you achieve “anonymous personalization”?