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Thoughts from Blend Interactive
One of Blend’s core values is a dedication to advocacy and progress — to expand upon and give back to the community that fuels us. This is where those thoughts live.
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Connecting Patients and Providers: A Guide to Upgrading Provider Search for Children’s Hospitals
When it comes to our children, even the smallest health concern can feel overwhelming. A lingering cough becomes a source of panic. A late-night fever turns into a frantic search for answers. In those moments, clarity and reassurance matter more than ever. But too often, the first point of contact — a hospital’s website — adds more confusion than comfort.
On Technical Debt
It doesn’t matter how fast you move or how much you plan; websites accumulate technical debt.
Things Take Time. Take Time.
If you’re reading this, you probably know the drill. Business moves fast, and communication needs to move fast with it. It’s not just fast-paced — it’s breakneck; the world demands instant gratification, and our products and services fight, and at times struggle, to keep pace. Our world values efficiency and speed, oftentimes above anything else.
The Role of User Experience on a Children's Hospital Site
Designing a website for a children's hospital is unlike any other UX challenge. It’s not about selling a product or promoting a service; it's about providing care and support in a time of crisis.
The Basics of a Content Entry Plan
Feeling overwhelmed by content migration? No worries. Lead Project Manager Shannan Anderson breaks down the process from start to finish on how to incorporate content planning into your web project.
"Must Have" Features of a Children's Hospital Website
Your website can often be the first impression of the level of care your healthcare team provides – giving you a chance to welcome a child and their family to your children's hospital long before they set foot in the front door.
Main Site or Microsite — Make the Most of Your Digital Event Strategy
Hosting an event for your association is one thing, but promoting it online to the right audience is a different conversation.
The Investment Lifecycle of a Website
Your website is more than just a launch; it's a long-term investment that continues to need ongoing attention and care.
AI is a Tool, Not a Solution
AI is too often a solution in need of a problem, the hallmark of a technology still looking for early adopters and financial support. Instead, it's time to start looking at AI as a tool among many, one piece of a larger answer.
Simplifying the Complexities of a Banking Site
We all know what we want from our bank: simple solutions for our hard-earned money. But we also know that banking isn't quite that easy, especially when it comes to communicating those simple solutions. Blend's CTO Joe Kepley explains some ways to improve financial site performance in this article.
Beyond Blend.
Blend doesn’t just write here: we also write books, create videos, and dive deep into our individual disciplines. Check out some of our external sources of knowledge.
The Web Project Guide
A phase-by-phase look at the web design and development process, providing context to each step.
Coding with Bob
A YouTube series by our director of development, focusing on .NET coding and Optimizely development.
From Pixels to Purpose
A newsletter from our CEO, where personal stories meet practical insights on creativity and leadership.