Search Results

Relationships matter, especially in the world of federal credit unions. Thankfully, partnerships are what we specialize in at Blend — and it was a partnership with SELCO that led to a fresh, beautiful new site.

Financial Services  |  Design and Front-End  |  Optimizely  |  Strategy

Corey and Deane talk about understanding the audiences of the The Web Project Guide book, and the concept of predicate knowledge. Then, C. David Gammel, author of Online and On Mission, joins the podcast to talk about how to prioritize outcomes when stakeholders all have their own interests, understanding the expectations of those who use your website, and how to best introduce domain knowledge.

Discovery and Scoping  |  Strategy

Corey and Deane talk about Bleachers, music producers, and how understanding your audience increases effectiveness. Then, Erika Hall, author of Just Enough Research, joins the podcast to talk about interviewing the people who will visit your site — how to frame interviews, effective incentives, and the difference between researching assumptions versus learning about your users.

Discovery and Scoping  |  Strategy

How Blend prepared the twenty-four chapters of The Web Project Guide for future search.

Technology  |  Content and IA  |  Design and Front-End  |  Development  |  Strategy  |  Umbraco

Gradual technical scoping leads to a more informed — and smoother running — project. Here’s how we did it.

Agencies  |  Associations  |  Healthcare  |  Optimizely  |  Strategy

Gaining alignment across multiple departments for a new direction, a new content team, and a brand new CMS.

Healthcare  |  Content and IA  |  Digital Optimization  |  Strategy

Brookings Health System wanted to create a new front door for the hospital — both literally and digitally.

Healthcare  |  Content and IA  |  Design and Front-End  |  Development  |  Strategy

By mapping local needs to a national design model, Blend and Delta Dental South Dakota combined the best of both systems.

Healthcare  |  Content and IA  |  Discovery and Scoping  |  Strategy

Search is an imperfect science, which is why Blend helped a national children's hospital build and adjust a new search solution one piece at a time.

Healthcare  |  Design and Front-End  |  Development  |  Optimizely  |  Strategy

Briar Cliff’s small stature was repositioned as a benefit for their responsive Umbraco site.

Higher Education  |  Accessibility  |  Content and IA  |  Design and Front-End  |  Development  |  Discovery and Scoping  |  Strategy  |  Umbraco