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Content Modeling and Wireframing to Support Tech Education
Communicating the path toward becoming a student through the connections we make between content types.
Chapter 7: Know Your Content Off-site link
One of the challenges in rebuilding any website is figuring out what to do with the existing content. But before you can make any decisions, you simply need to know what it all is. And once it’s unearthed and exposed, then you need to decide what information is relevant and worth recording, determine a method to store this information, and decide how (or if ) you want to keep it updated over time.
Chapter 9: Develop a Strategy for Your Content Off-site link
Content drives business goals, which means content drives your site. For content that needs to be changed, content that does not yet exist, and even content that will stay the same, we need a strategic plan that provides both high-level direction and a more detailed review of messaging and function.
Chapter 11: Model Your Content Off-site link
Content takes many shapes and connects in many ways. How these shapes and connections manifest – both in how they relate to the editorial and design model and in how they are converted into data that a content management system can manage – has considerable impact on every subsequent stage of the project.
Chapter 10: Organize Your Content Off-site link
Your site won’t just magically arrange itself. Instead, you must provide organization in a way that speaks to those who visit your site. What labels do they expect? How do they get from one section to another? How do they hone in on an information scent?
Chapter 12: Write for People and Machines Off-site link
So, we need a new website? The easy question is, “Now what?” The harder question is, “How did we get here?” Gain buy-in on the reasons behind a new project, define the problem in a way that gains traction, and avoid some early red flags along the way.
Episode 9: Develop a Strategy for Your Content (w/ Kristina Halvorson) Off-site link
Corey and Deane talk a little about that time Kristina Halvorson (founder of Brain Traffic, co-author of Content Strategy for the Web, and executive producer of Confab and Button) visited Sioux Falls. Then, Kristina chats with us about content strategy — defining content strategy vs. content design, what tasks are often overlooked, and some basics on spinning up an internal web content team — including a bit of conference talk about the upcoming Button Conference.
Corey Vilhauer Joins The Content Strategy Podcast Off-site link
Corey Vilhauer joins Kristina Halvorson on The Content Strategy Podcast to discuss his start in content strategy, his thoughts on communicating with clients and stakeholders, and his work toward demystifying the world of web projects.
Writing an RFP Based On Real Site Strategy
When Minnesota West needed to submit an RFP for a new website, they turned to Blend to help them determine what that site might look like.
Fresh Design and Interconnected Content Model
In order to better facilitate each member’s access to relevant information, a complex content model was implemented for ease of use.