On the Road

Deane and Corey share insights from years of content management projects.

  • Jul. 05 2017

At Blend, we believe that we have an obligation to work toward improvement whether it is through self-driven education or through sharing our knowledge with the industry as a whole.

With that, two Blend team members have been busy on the conference circuit lately.

Why Content Projects Fail

Chief Strategy Officer Deane Barker has been on what could be likened as an International Tour™ discussing “Why Content Projects Fail.”

The talk made its debut at Blend’s own Now What? Conference last April. He then took it on the road to Chicago, Illinois, for the Kentico Roadshow where he also spoke with Kentico Cloud’s Bryan Soltis on Headless CMS and the Future of Content Management. From there he headed to Canada — Vancouver, British Columbia, specifically — for ThoughtSummit 2017

Deane later took the talk across the pond to Odense, Denmark, for Umbraco’s  Codegarden 17 and rounded out his tour by heading to London, England, for eZ Conference 2017

Those looking to understand five common reasons that content projects fail (and five potential solutions) can view his presentation notes available on his blog, Gadgetopia. Or, video of his talk from Blend Interactive’s own Now What? Conference is available via the conference Vimeo account


Making Things Real

Closer to home, User Experience Architect Corey Vilhauer recently gave his talk “Making Things Real: Content strategy for realistic content management” at both MinneWebCon and Confab Central in Minneapolis, Minnesota. The talk focuses on the points during the strategy and planning portions of a web project when decisions need to be made for the content management system: from understanding how pieces of content will work together, to planning documentation and setting solid expectations.

And, the talk isn’t where it stops. “Making Things Real” is being adapted into a four-hour workshop, which Corey will be teaching at Confab Intensive in Denver, Colorado, later in September. (As a matter of interest this special discount code will save you $200 off the current registration price: VILHAUER17.)