News & Thoughts

From announcements to deep-dive blog posts, here’s the pulse of what Blend is thinking.

Now What? Conference

Announcing Now What? Conference 2017

  • Aug. 02 2016

Join us in the lab for two days of insightful talks and hands-on workshops about how to maintain and improve your website.

Wrapping up Now What? Conference 2016

  • May. 04 2016

We created an event that focuses on how to care for our websites, how to write great content, and how to track effectiveness.

“Small CS: A Shoestring Approach to Content Strategy” — Now What? Conference 2015

  • Corey Vilhauer
  • Apr. 30 2015

The discussion around content strategy is framed by large examples, but it’s also the work of regional organizations, small universities, and mom and pop stores. Corey Vilhauer talks about how to take it on.

“Introducing the Blend Web Operations Framework” — Now What? Conference 2015

  • Deane Barker
  • Apr. 30 2015

Effective web operations is often treated as something of a minor miracle — we’re not sure how it gets done, but we stumble through it somehow. Deane Barker outlines Blend's “Web Operations Framework.”

 

Now What? Conference 2014 Recaps

  • May. 22 2014

Here’s a run down of the articles, resources, and tweets our speakers and attendees shared.

10 Takeaways from Now What? 2014

  • Apr. 25 2014

This year’s conference took a deep-dive looking at what content is (and could be) and looked at specifics on how to create and measure the success of content.

“COPEing Mechanisms: The Peril and Promise of Create Once, Publish Everywhere” — Now What? Conference 2014

  • Deane Barker
  • Apr. 24 2014

An examination of NPR’s COPE strategy, as presented by Deane Barker at Now What? Conference 2014 on April 24, 2014

Now What? 2014 Preview

  • Apr. 22 2014

You have a website, now what?

 

Now What? Conference 2013 is Over

  • Apr. 23 2013

Despite a winter flurry that kept only the most distant attendees away, Now What? Conference went off without a hitch.

Introducing Now What? Conference 2013

  • Dec. 18 2012

Conference about post-launch web management, governance and content strategy to take place in April.

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