News & Thoughts

From announcements to deep-dive blog posts, here’s the pulse of what Blend is thinking.

Guest Blogger

Understanding Customers: Data, Journeys and Insights

    Jon Crowley
  • Feb. 27 2018

In advance of Now What? Workshops, we’re featuring short interviews with our smart and wonderful workshop speakers. This week, we talk to Jon Crowley about analytics and metrics — and how to use metrics to make better content decisions.

Build Your Digital Writing Toolbox

    Scott Kubie
  • Jan. 30 2018

In advance of Now What? Workshops, we’re featuring short interviews with our smart and wonderful workshop speakers. This week, we talk to Scott Kubie about the idea of a digital writing toolbox — and what a toolbox does to help writers get better footing and facilitate collaboration.

On Attending Workshops

  • Jan. 24 2018

In advance of Now What? Workshops, we wanted to talk a little about why workshops are the best, complete with an interview from a former workshop attendee — Mel Peterson of Diamond Mowers.

Content Structure: An Editor’s Perspective

    Laura Creekmore
  • Jan. 12 2018

In advance of Now What? Workshops, we’re featuring short interviews with our smart and wonderful workshop speakers. This week, we talk to Laura Creekmore about the basics of content structure, editorial structure, and how it helps both streamline and standardize the content we create for our site users.

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