Filter By Categories
- Beyond Blend
- Business and Process
- Content Management
- Content
- Design
- Development
- Governance
- News
- Now What? Conference
- Optimizely
- Publications
- Website Search
- Speaking
- Umbraco
Filter By People
Now What? Workshops 2018 Recap
- May. 11 2018
We’ve put away the signage. We’ve cleaned up the office. Now, it’s time to take a deep breath, exhale, and look back on another successful Now What? Workshops.
Understanding Customers: Data, Journeys and Insights
- Jon Crowley
- Feb. 27 2018
In advance of Now What? Workshops, we’re featuring short interviews with our smart and wonderful workshop speakers. This week, we talk to Jon Crowley about analytics and metrics — and how to use metrics to make better content decisions.
Build Your Digital Writing Toolbox
- Scott Kubie
- Jan. 30 2018
In advance of Now What? Workshops, we’re featuring short interviews with our smart and wonderful workshop speakers. This week, we talk to Scott Kubie about the idea of a digital writing toolbox — and what a toolbox does to help writers get better footing and facilitate collaboration.
On Attending Workshops
- Jan. 24 2018
In advance of Now What? Workshops, we wanted to talk a little about why workshops are the best, complete with an interview from a former workshop attendee — Mel Peterson of Diamond Mowers.
Content Structure: An Editor’s Perspective
- Laura Creekmore
- Jan. 12 2018
In advance of Now What? Workshops, we’re featuring short interviews with our smart and wonderful workshop speakers. This week, we talk to Laura Creekmore about the basics of content structure, editorial structure, and how it helps both streamline and standardize the content we create for our site users.
Now What? Conference is now Now What? Workshops
- Dec. 08 2017
What started nearly six years ago as a dream to gather some of the web's brightest minds — and to shine a spotlight on the city we love — has moved and shifted and evolved. This is Now What? Workshops.
Announcing Now What? Conference 2017
- Aug. 02 2016
Join us in the lab for two days of insightful talks and hands-on workshops about how to maintain and improve your website.
Wrapping up Now What? Conference 2016
- May. 04 2016
We created an event that focuses on how to care for our websites, how to write great content, and how to track effectiveness.
“Small CS: A Shoestring Approach to Content Strategy” — Now What? Conference 2015
- Corey Vilhauer
- Apr. 30 2015
The discussion around content strategy is framed by large examples, but it’s also the work of regional organizations, small universities, and mom and pop stores. Corey Vilhauer talks about how to take it on.
“Introducing the Blend Web Operations Framework” — Now What? Conference 2015
- Deane Barker
- Apr. 30 2015
Effective web operations is often treated as something of a minor miracle — we’re not sure how it gets done, but we stumble through it somehow. Deane Barker outlines Blend's “Web Operations Framework.”

Sign Up For Blend Updates
We’d love if you’d keep coming back again and again. But, if not, we’d also love to send you some of the cool things we’re thinking about: blog post, great links, and other web strategy, design, and development items from around the industry. Sign up below to get our email newsletter!