Work

Content Modeling and Wireframing to Support Tech Education

Client

South Dakota School of Mines

Industry:

Services:

A stylized photo of a campus with a South Dakota School of Mines logo.

Communicating the path toward becoming a student through the connections we make between content types.

Blend and SD Mines worked together to develop a content model that focused on promoting specialized technical education, connecting different programs, and sorting articles and research into logical feeds.

The largest part of this model was understanding how to best use the relation-based connections between programs, degrees, degree types, and other content across the site. Degrees were given degree types and programs so the CMS could intelligently aggregate content regardless of application, easing the weight of the editorial team and providing context and guidance for each piece of content across the site.

Our content model was also CMS agnostic, allowing the final decision of a content management system to be made upon approval of a development firm.

Related work.

We’ve done a lot of great things for a lot of great clients — including strategic planning, from interviews and user experience to roadmapping and staff planning. Check out more projects similar to this one.

Consulting Icon - Two Speech Bubbles

Research and discovery for peak results.

Blend's process begins with a deep dive into the people who matter the most: your customers and site users. We compare, contrast, and ideate toward a solution that helps reach your goals — and theirs as well!

Challenge Icon - Maze

Strategic content and information architecture.

Projects work best when they are built to facilitate user-driven content. Blend's strategic design process includes a focus on usable pathways, reusable content, and a logical editorial process.

Optimization Icon - Connected Circles

Optimization and ongoing planning.

Not every project requires a complete overhaul. Sometimes, strategic optimization can extend the life of your site through design audits, governance oversight, and CMS tools.