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November 21, 2024

A History of Optimizely Support and Advancement

A stylized photo of two physical trainers with an A P T A logo.

From the initial launch to support and new initiatives, Blend has worked alongside APTA for years to provide advanced experience for site users.

Agencies  |  Associations  |  Healthcare  |  Development  |  Optimizely  |  Strategy

December 20, 2021

Iterative Technical Planning: A Smoother Development Cycle

A stylized photo of two physical trainers with an A P T A logo.

Gradual technical scoping leads to a more informed — and smoother running — project. Here’s how we did it.

Agencies  |  Associations  |  Healthcare  |  Optimizely  |  Strategy

December 17, 2021

Integrating Optimizely and Integrating Multiple Teams

A stylized photo of California with a Unviersity of Redlands logo.

Our work with University of Redlands began as a development partner, but continued as a consultant as three teams worked together for a common goal.

Agencies  |  Higher Education  |  Development  |  Optimizely

Corey Vilhauer  |  August 20, 2020

Design Through Discovery: Blend's Strategic Design Philosophy

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Blend’s strategic design philosophy is one of Design Through Discovery: we design in a way that's usable, useful, and collaborative with those who will use and maintain the final product.

Agencies  |  Content and IA  |  Design and Front-End  |  Discovery and Scoping