For the second consecutive year, Blend has been named to the Inc Best Workplaces list! Read the full press release here.

Accessibility and Videos: The Video Page Type

Providing an accessible model for viewing, understanding, and indexing videos for search.


  • Brookings Health System

Start your web project.

Brookings Health System has always been focused on the benefits of accessible facilities — after all, a health system is designed to help people of all abilities. But it’s not just buildings that need to be outfitted with accessible entrances and technology — websites also must provide alternate access for those who cannot see or hear the content using traditional means.

One example where this accessibility came into play is the “video” content type, which allows editors to actually attach a video transcript as readable content on the video page itself. This leads to a fully searchable video page that includes a full-width embed of the video, as well as a full transcript.

The result is more than just a video made accessible for those who can’t hear — it’s also better for those who simply prefer to read instead of watch a video, and it’s a boon to the amount of content that’s available for search engines to crawl. Once again, creating a more inclusive site leads to great things beyond the obvious.

Project results.

  • Site launch with accessibility testing scores at 100.
  • Videos provided with multiple avenues for content consumption for a spectrum of abilities.
  • Improved page speed as a result of accessibility compliance.

Access Granted — Web Accessibility and Your Content (pdf)

Web accessibility is the practice of removing barriers for people with disabilities, specifically on your apps or websites. This handout, created alongside Woods Fuller Schultz & Smith P.C., helps provide some guidance around what you can do to bring your content up to speed.

.pdf, 0 B

Related work.

View accessibility projects similar to this one.

Providing a Usable and Accessible Banking Experience

To some, a bank’s front door is the website, which means the website needs to be as inclusive as the building itself.

Accessible and Fast Front-End for the State of South Dakota

A partnership with a local agency to help integrate a custom Umbraco site for state government.