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Bringing efficiency to an energy-efficient initiative

Using Umbraco to create composite content for a region-wide energy rebate system, Blend designed a bright and energetic site.

Client

  • Bright Energy Solutions

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To put it as simply as possible, Bright Energy Solutions — an initiative of Missouri River Energy Services — promotes and educates customers about energy efficiency through a set of product rebates and efficiency education. As rebates and resources are developed by utility companies throughout the year, the Bright Energy Solutions program consolidates them into a central repository, allowing municipalities to easily find related rebates.

For Missouri River Energy Services, this means coordinating a complex content model of coupons and offers within a single site. This is where Blend came in, developing a new Umbraco install that allowed for an object-based approach to creating rebates. Objects were pieced together based on location and other meta information, providing both a location-specific rebate and a more centralized editorial experience.

The experience was more than just the complex content model – it also included the interpretation of both energy-efficient products and renewable energy. Blend’s design for the Bright Energy Solutions site was focused on just that: bright and energetic. Playing these colors off with bold layout and usable content helped create a sense of ease and direction.

Finally, we developed a method to help anticipate a visitor’s location through community-specific URLs and geolocation. This not only helped filter out non-relevant rebates, but it also helped fuel a dealer directory of companies that helped fulfill the rebates themselves.

In the end, the new Bright Energy Solutions site was interconnected, bright, and usable, promising easy access to energy-focused rebates … and a “greener” life for years to come.

Project results.

  • Deep interconnected content model using composite objects to create detailed rebate pages
  • Bright and energetic design to help fuel “green” thinking and forward progress
  • Geolocation for dealers and rebates, with selections saved for the future via cookies

Umbraco

The friendly, open-source CMS that supports your workflows, empowers your editors, and takes your website’s performance to new heights.

A deep history of work.

Blend has been working with Umbraco since 2013, and has developed sites in numerous verticals.

2022 Gold Partner.

Blend is a Gold Solution Partner with three Umbraco certified developers on staff.

Setting you up for success.

Blend's history and experience developing custom Umbraco solutions equips us to provide top-shelf co-development with your organization's existing development team.

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