With these tips, your association's site can stay ahead of the curve and be at its best. Get the tips here.
Thoughts from Blend Interactive
One of Blend’s core values is a dedication to advocacy and progress — to expand upon and give back to the community that fuels us. This is where those thoughts live.
Search Results List
Main Site or Microsite — Make the Most of Your Digital Event Strategy
Hosting an event for your association is one thing, but promoting it online to the right audience is a different conversation.
The Investment Lifecycle of a Website
Your website is more than just a launch; it's a long-term investment that continues to need ongoing attention and care.
AI is a Tool, Not a Solution
AI is too often a solution in need of a problem, the hallmark of a technology still looking for early adopters and financial support. Instead, it's time to start looking at AI as a tool among many, one piece of a larger answer.
Simplifying the Complexities of a Banking Site
We all know what we want from our bank: simple solutions for our hard-earned money. But we also know that banking isn't quite that easy, especially when it comes to communicating those simple solutions. Blend's CTO Joe Kepley explains some ways to improve financial site performance in this article.
The Truth is in the Red Flags Off-site link
When is it time to rebuild a website? The obvious scenarios include big, hard-to-miss events. But more times than not, there are red flags flying in plain sight, signaling it's time to move on.
Put Your Oxygen Mask on First, Before Assisting Others: On Maintaining Internal Projects.
Internal projects are often put off for client work, but making sure your internal projects reflect what you can do for your potential clients could be the factor in closing a deal.
How Developer Cross-training Helps Projects Succeed
Cross-training developers results in increased productivity, more collaboration, and better results for client projects.
Episode 24: Maintain and Improve (w/ David Hobbs) Off-site link
Corey and Deane discuss the people and rules that help run a website after launch. Then, David Hobbs, author of Website Product Management: Keeping Focused During Change, joins to talk about transferring a site from a project to a product — what that means to keep the site going after launch, where it most often fails, and how to streamline requests and set reasonable expectations for the future of the site.
A Vision for a Pain-Free Migration
Migrations don’t have to be a pain — Blend has a process and vision going forward of how to make the migration process simpler.
Improving Your Professional Association Site: Tips for Driving Engagement
Blend's CTO Joe Kepley has tips for how to increase website traffic and engagement for professional associations.
Beyond Blend.
Blend doesn’t just write here: we also write books, create videos, and dive deep into our individual disciplines. Check out some of our external sources of knowledge.
The Web Project Guide
A phase-by-phase look at the web design and development process, providing context to each step.
Coding with Bob
A YouTube series by our director of development, focusing on .NET coding and Optimizely development.
Eating Elephant
A blog about content strategy, information architecture, and understanding user needs.