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Thoughts from Blend Interactive

One of Blend’s core values is a dedication to advocacy and progress — to expand upon and give back to the community that fuels us. This is where those thoughts live.

Search Results List

The Basics of a Content Entry Plan

Feeling overwhelmed by content migration? No worries. Lead Project Manager Shannan Anderson breaks down the process from start to finish on how to incorporate content planning into your web project. 

October 16, 2024

"Must Have" Features of a Children's Hospital Website

Your website can often be the first impression of the level of care your healthcare team provides – giving you a chance to welcome a child and their family to your children's hospital long before they set foot in the front door. 

October 16, 2024

AI is a Tool, Not a Solution

AI is too often a solution in need of a problem, the hallmark of a technology still looking for early adopters and financial support. Instead, it's time to start looking at AI as a tool among many, one piece of a larger answer.

August 6, 2024

Simplifying the Complexities of a Banking Site

We all know what we want from our bank: simple solutions for our hard-earned money. But we also know that banking isn't quite that easy, especially when it comes to communicating those simple solutions. Blend's CTO Joe Kepley explains some ways to improve financial site performance in this article.

February 22, 2024

Improving Your Professional Association Site: Tips for Driving Engagement

Blend's CTO Joe Kepley has tips for how to increase website traffic and engagement for professional associations.  

September 25, 2023

Episode 21: Migrate and Populate the Content (w/ Carrie Hane) Off-site link

Corey and Deane discuss an old migration project. Then, Carrie Hane, Principal Digital Strategist at Sanity and co-author of Designing Connected Content, joins to talk about preparing content for site migration — how good content modeling helps set up a site for future success, the psychological side of migrations, and a few horror stories from Carrie and Deane. Carrie graciously insists this is not the most depressing episode yet.

July 18, 2023 | The Web Project Guide Podcast

ChatGPT, Bard, and the New Wave of AI: What it Means for the Web

The path to computer intelligence hasn't proven quite so direct. On the surface, brains and computers seem very similar, but it's clear that computers aren't thinking yet. 

February 22, 2023

Corey Vilhauer Joins The Content Strategy Podcast Off-site link

Corey Vilhauer joins Kristina Halvorson on The Content Strategy Podcast to discuss his start in content strategy, his thoughts on communicating with clients and stakeholders, and his work toward demystifying the world of web projects.

December 13, 2022 | The Content Strategy Podcast

Episode 12: Write for People and Machines (w/Sarah Winters) Off-site link

Corey and Deane talk briefly about how hard it is to run a conference. Then, Sarah Winters, founder of Content Design London and author of Content Design, joins to discuss the difference between content design and content strategy, writing and designing for accessibility, and the work it takes to turn a big ship toward lasting content change.

October 13, 2022 | The Web Project Guide Podcast

Episode 11: Model Your Content (w/ Jeff Eaton) Off-site link

Corey and Deane chat about the first time they realized they really liked content modeling, and how modeling is the hidden language of content.  Then, Jeff Eaton, partner at Autogram, joins to define content modeling, the concept of content reuse (and its many issues), and the balance between philosophical modeling and actually doing the work in spreadsheets.

September 15, 2022 | The Web Project Guide Podcast

Beyond Blend.

Blend doesn’t just write here: we also write books, create videos, and dive deep into our individual disciplines. Check out some of our external sources of knowledge.

The Web Project Guide

A phase-by-phase look at the web design and development process, providing context to each step.

Coding with Bob

A YouTube series by our director of development, focusing on .NET coding and Optimizely development.

Eating Elephant

A blog about content strategy, information architecture, and understanding user needs.