Thoughts

Thoughts and Articles from Blend Interactive

Corey Vilhauer  |  October 13, 2011

Turning Card Sort Lemons into Content Strategy Lemonade

Remote card sorting reveals brutal honesty: 'bad' responses like 'don't care' categories expose what users really think. Learn to find value in messy data.

Content and IA  |  Strategy

Corey Vilhauer  |  July 19, 2011

Domain Knowledge: What You Need – Or Don’t Need – To Know

How much should content strategists know about their client's industry? Learn why domain expertise matters less than asking the right questions.

Content and IA  |  Strategy

Corey Vilhauer  |  May 27, 2011

Building a Content Strategy Methodology in Several Thousand Easy Steps

Build a content strategy methodology that works for YOUR team. Learn why there's no universal approach and how to create a living framework that evolves.

Content and IA  |  Strategy

May 5, 2011

Deer Attacks Blend

An high-angle view of Blend's Office.

The "amazing" and weird story about that one time a deer took a detour into our windows in downtown Sioux Falls.

February 23, 2010

EPiServer Awards Blend International U.S. Partner of the Year

Optimizely logo and Blend logo.

Blend Interactive has been named EPiServer’s 2009 North American Partner of the Year.

Optimizely

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