Thoughts from Blend Interactive
One of Blend’s core values is a dedication to advocacy and progress — to expand upon and give back to the community that fuels us. This is where those thoughts live.
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Blend’s User Experience Strategist Corey Vilhauer spoke this week at Confab Central 2016 in Minneapolis, Minnesota about building a content strategy practice and managing organizational change.
A better web means a better experience for everyone. Users should be able to reach what they need without worrying about how they're accessing the internet. Our user experience strategist Corey Vilhauer put his spin on this list of 25 techniques.
Making an attempt to invent a definition for a large chunk of what we do each day at Blend: content integration.
The small details and the specific tools definitely matter. But there’s a need to break away from tools and begin learning to act on the fly.
With recent CMS platform mergers, many are looking at migrating off their current CMS and onto something new. Deane Barker explains what you can expect.
Blobs. Chunks. WYSIWYG vs. structured content. There are two ends to the spectrum, and we discuss how to land somewhere in the middle, providing a quality editing experience while still keeping the constructs of structured content front and center.
Mobile first. Content first. Users first. Which one is really meant to be first – and what do we mean when we say “first” in the first place?
A new era of “responsive content” is allowing the content of websites to adapt to different audiences and contexts to more effectively target each visitor.
In most marketing scenarios, the visitor is unknown to you — their session is anonymous. How, then, do you achieve “anonymous personalization”?
While you can target advertising to drive visitors to your website, there is no guarantee that a visitor will respond to a campaign in the way you expect.