Blend Interactive is excited to announce we have become the first North American uMarketingSuite Partner! Find out more about our partnership with uMarketingSuite.

Thoughts from Blend Interactive

One of Blend’s core values is a dedication to advocacy and progress — to expand upon and give back to the community that fuels us. This is where those thoughts live.

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“The Self-Directed Strategist” - Confab 2016

Blend’s User Experience Strategist Corey Vilhauer spoke this week at Confab Central 2016 in Minneapolis, Minnesota about building a content strategy practice and managing organizational change. 

May 21, 2016

Corey Vilhauer Featured in “25 Hottest Web Design Techniques”

A better web means a better experience for everyone. Users should be able to reach what they need without worrying about how they're accessing the internet. Our user experience strategist Corey Vilhauer put his spin on this list of 25 techniques.

August 10, 2015

What is Content Integration?

Making an attempt to invent a definition for a large chunk of what we do each day at Blend: content integration.

April 27, 2015

Kill Your Processes

The small details and the specific tools definitely matter. But there’s a need to break away from tools and begin learning to act on the fly.

April 5, 2015 | The Pastry Box Project

How to Prepare Your Site for Migration

With recent CMS platform mergers, many are looking at migrating off their current CMS and onto something new. Deane Barker explains what you can expect.

March 26, 2015

Structured Content the Right Way

Blobs. Chunks. WYSIWYG vs. structured content. There are two ends to the spectrum, and we discuss how to land somewhere in the middle, providing a quality editing experience while still keeping the constructs of structured content front and center.

January 31, 2015

The Rule of Firsts

Mobile first. Content first. Users first. Which one is really meant to be first – and what do we mean when we say “first” in the first place?

December 30, 2014

Responsive Content and The Bottomless Website

A new era of “responsive content” is allowing the content of websites to adapt to different audiences and contexts to more effectively target each visitor. 

May 14, 2014

Three Ways You Can Create Responsive Content

In most marketing scenarios, the visitor is unknown to you — their session is anonymous. How, then, do you achieve “anonymous personalization”? 

May 13, 2014

Three Reasons Website Content Fails

While you can target advertising to drive visitors to your website, there is no guarantee that a visitor will respond to a campaign in the way you expect.

May 9, 2014

Beyond Blend.

Blend doesn’t just write here: we also write books, create videos, and dive deep into our individual disciplines. Check out some of our external sources of knowledge.

The Web Project Guide

A phase-by-phase look at the web design and development process, providing context to each step.

Coding with Bob

A YouTube series by our director of development, focusing on .NET coding and Optimizely development.

Eating Elephant

A blog about content strategy, information architecture, and understanding user needs.