Using audits to drive change, Mechanics Bank launched with a new CMS and an improved design that follows web best practices. Find out how. 

Thoughts from Blend Interactive

One of Blend’s core values is a dedication to advocacy and progress — to expand upon and give back to the community that fuels us. This is where those thoughts live.

Search Results List

How Developer Cross-training Helps Projects Succeed

Cross-training developers results in increased productivity, more collaboration, and better results for client projects. 

October 24, 2023

Episode 24: Maintain and Improve (w/ David Hobbs) Off-site link

Corey and Deane discuss the people and rules that help run a website after launch. Then, David Hobbs, author of Website Product Management: Keeping Focused During Change, joins to talk about transferring a site from a project to a product — what that means to keep the site going after launch, where it most often fails, and how to streamline requests and set reasonable expectations for the future of the site.

October 17, 2023 | The Web Project Guide Podcast

A Vision for a Pain-Free Migration

Migrations don’t have to be a pain — Blend has a process and vision going forward of how to make the migration process simpler. 

October 12, 2023

uMarketingSuite's Conversation with Joe Kepley Off-site link

uMarketingSuite interviews Blend Founder and CTO Joe Kepley to discuss how uMarketingSuite's tool has revolutionized our marketing efforts.

October 2, 2023 | uMarketingSuite

Improving Your Professional Association Site: Tips for Driving Engagement

Blend's CTO Joe Kepley has tips for how to increase website traffic and engagement for professional associations.  

September 25, 2023

Episode 23: Plan for Post-Launch Operations (w/ Meghan Casey) Off-site link

Corey and Deane talk about the idea of a web operations framework. Then, Meghan Casey, content strategist and author of The Content Strategy Toolkit: Methods, Guidelines, and Templates for Getting Content Right, joins to talk about content governance and ongoing maintenance — how humans are nearly always the problem (but not the humans you might think), the things you can do to plan for post-launch content, and how to deromanticize the bit launch in favor of content maintenance.

September 20, 2023 | The Web Project Guide Podcast

Getting Started with Web Experimentation

Much like the early days of social media, digital experimentation is a rapidly expanding practice that promises to make big waves in the marketing world.

September 15, 2023

Optimizely Release Notes — July-August 2023

The following release notes highlight major or interesting changes in Optimizely's products from July and August 2023.

September 15, 2023

Keeping Your Website Fresh: 10 Post-Launch Web Tasks

A website's success doesn't hinge on what happens on launch day — it's an ongoing balance of maintenance and improvement after your site has already launched.

August 21, 2023

DXP and Optimization — Choosing Your Tools

Starting a plan to enhance your digital optimization, means finding your right tool set. 

August 21, 2023

Beyond Blend.

Blend doesn’t just write here: we also write books, create videos, and dive deep into our individual disciplines. Check out some of our external sources of knowledge.

The Web Project Guide

A phase-by-phase look at the web design and development process, providing context to each step.

Coding with Bob

A YouTube series by our director of development, focusing on .NET coding and Optimizely development.

Eating Elephant

A blog about content strategy, information architecture, and understanding user needs.