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March 15, 2022  |  The Web Project Guide Podcast

Episode 5: Identify Your Audiences (w/ Erika Hall)

A person using an X-Ray to see a bear and birds in a forest.

Corey and Deane talk about Bleachers, music producers, and how understanding your audience increases effectiveness. Then, Erika Hall, author of Just Enough Research, joins the podcast to talk about interviewing the people who will visit your site — how to frame interviews, effective incentives, and the difference between researching assumptions versus learning about your users.

Discovery and Scoping  |  Strategy

Joe Kepley  |  March 14, 2022

How Blend Chooses a CMS

Joe Kepley sitting at his desk.

Over its history, Blend has developed a pattern of being an early North American partner for a number of European CMS systems. Blend was an early North America Partner for eZ Publish (now Ibexa), Episerver (now Optimizely), and Umbraco (still Umbraco!).

Development  |  Discovery and Scoping

Shannan Anderson & Nick Cobb  |  March 9, 2022

The Value of Project Management

An empty desk at the Blend office.

Every day, we encounter things in our life that require a plan — vacation, meals, kid’s school and after-school activities. If there’s not a plan, something will get missed. A ball will get dropped. And you’ll be left wondering, “What happened?” Enter project management.

Project Management

March 5, 2022

Blend’s Bob Davidson Named One of the Best: Optimizely OMVP

Bob Davidson standing in front of a TV that says "Congratulations! Bob" celebrating his Optimizely OMVP status.

Blend Interactive is excited to recognize Bob Davidson for his selection as one of 2022’s OMVP (Optimizely Most Valuable Professional) developers.

Development  |  Optimizely

February 15, 2022  |  The Web Project Guide Podcast

Episode 4: Create a Project Plan (w/ Brett Harned)

A cloud of location icons.

Corey and Deane talk about how project plans rarely stay intact upon first contact with real life.  Then, we chat with Brett Harned, author of Project Management for Humans, about his definition of a project plan, creating better retrospectives, and how to help clients and project teams keep on track. (Also, Brett tells us the best album in his record collection.)

Project Management

Bob Davidson  |  February 2, 2022

Content References in XhtmlString Properties

Bob Davidson sitting at a table in his office.

Blend's Director of Development Bob Davidson takes a brief look at the internals of XhtmlString properties and the fragments that make them.

Development  |  Optimizely

February 2, 2022

Blend's Company Values in Practice

Someone holding a token of Blend's "Integrity" award.

Passion. Progress. Advocacy. Authenticity. Integrity. These are our values — and, they’re what make Blend Interactive the place it is.

January 18, 2022  |  The Web Project Guide Podcast

Episode 3: Form Your Project Team (w/ Patrice Embry)

A scientist, an executive, and an astronaut.

Corey and Deane talk about the roles missing from most new project teams — namely, the idea of a user and product advocate. Then, Patrice Embry joins the podcast to talk about forming a project team. And, of course, we talk about sports metaphors.

Project Management

Bob Davidson  |  January 14, 2022

Multitenant Episerver Sites on IIS Express

Bob Davidson sitting at a table in his office.

Blend's Director of Development Bob Davidson explains how to navigate IIS Express in order to bind multiple Episerver sites and languages in this Coding with Bob video.

Development  |  Optimizely

Joe Kepley  |  January 6, 2022

Making the Choice Between Umbraco and Wordpress

A laptop next to an Umbraco logo OR a Wordpress logo.

An overview of the differences between two open-source CMS systems: Umbraco and Wordpress.

Development  |  Umbraco

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