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Joe Kepley | July 11, 2026
From Upkeep to Advantage: Why Optimizely 13 is Worth the Upgrade
Upgrading to Optimizely CMS 13 brings AI content workflows, a new visual editor, and semantic search — here's why the move pays off quickly.
Bob Davison | June 29, 2026
Building a Dynamic Content Rendering System with Optimizely Opal
Spinning up templates for new content types takes time. Here's a proof-of-concept that uses Optimizely Opal to make it faster and safer.
AI | Development | Optimizely
Bob Davidson | June 3, 2026
Are You Ready for Optimizely CMS 13?
Upgrading from Optimizely CMS 12 to CMS 13 takes more than an updated NuGet package. Here's what to check before you start.
May 7, 2026
How ABS Improved Site Search with Azure AI
Blend replaced a legacy search tool on bonanza.org with Azure AI Search, adding content weighting, model-based filtering, and verified answers for ABS members.
Associations | AI | Content and IA | Development | Optimizely
Bob Davidson | April 14, 2026
Upgrading Blend Add-Ons for Optimizely CMS 13
After upgrading two Blend Optimizely add-ons to CMS 13 compatibility, Bob Davidson shares the three takeaways — including the new Application system, async content area filtering, and tag helper-based platform navigation.
Bob Davidson | August 26, 2025
Lessons Learned from Building an Optimizely SaaS Site
I’ve been building websites in content management systems for almost 20 years now. And the majority of those sites have been built in what we might call a traditional, coupled CMS, where a single application is responsible for both the management and rendering of content. But like so many, I’ve been diving to headless, specifically building a new site in Optimizely’s Software-as-a-Service (SaaS) headless offering.
Cherry Bekaert is one of the U.S.’s fastest-growing accounting and consulting firms, and Blend helped design and develop an Optimizely site to cut through the noise of sterile accounting competitors.
Commercial Services | Financial Services | Design and Front-End | Development | Optimizely | Strategy
Bob Davidson | February 11, 2025
Getting the Most Out of Optimizely Cloudflare Edge Logs
Optimizely is introducing the ability to access Cloudflare's edge logs, which gives access to some information previously unavailable except through support.
January 2, 2025
A More Secure Map: Replacing Google Maps with Freshpaint
A simple Google Map search can collect a lot of data, which is why one of our Children Hospital clients turned to Blend and Freshpaint to develop a new, secure, HIPAA-compliant location map.
Healthcare | Development | Digital Optimization | Optimizely
Every page on a children's hospital website is connected, meaning linking those pages within the CMS requires a lot of work. Blend Interactive did that with one of our client's Specialties and Conditions update.
Healthcare | Design and Front-End | Development | Optimizely