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Corey Vilhauer  |  June 17, 2025

Connecting Patients and Providers: A Guide to Upgrading Provider Search for Children’s Hospitals

When it comes to our children, even the smallest health concern can feel overwhelming. A lingering cough becomes a source of panic. A late-night fever turns into a frantic search for answers. In those moments, clarity and reassurance matter more than ever. But too often, the first point of contact — a hospital’s website — adds more confusion than comfort.

Healthcare  |  Content and IA  |  Development  |  Strategy

Corey Vilhauer  |  June 13, 2025

The Role of User Experience on a Children's Hospital Site

A stethoscope shaped like the letters "UX".

Designing a website for a children's hospital is unlike any other UX challenge. It’s not about selling a product or promoting a service; it's about providing care and support in a time of crisis.

Healthcare  |  Content and IA  |  Strategy

April 16, 2025

Clean Design for an Important Community Resource

A stylized photo of the hospital at Brookings Health System with a B H S logo.

The main goal of design for Brookings Health System was clear: design with wayfinding in mind, just as you would in the hospital.

Healthcare  |  Content and IA  |  Design and Front-End  |  Discovery and Scoping

January 2, 2025

A More Secure Map: Replacing Google Maps with Freshpaint

A stylized photo of a kid in a wheelchair.

A simple Google Map search can collect a lot of data, which is why one of our Children Hospital clients turned to Blend and Freshpaint to develop a new, secure, HIPAA-compliant location map. 

Healthcare  |  Development  |  Digital Optimization  |  Optimizely

January 2, 2025

Building Connections Between Pages: An Updated Specialties and Conditions

A stylized photo of a kid in a wheelchair.

Every page on a children's hospital website is connected, meaning linking those pages within the CMS requires a lot of work. Blend Interactive did that with one of our client's Specialties and Conditions update. 

Healthcare  |  Design and Front-End  |  Development  |  Optimizely

November 21, 2024

Upgrading Optimizely for Children's Hospitals

A stylized photo of a baby with a stuffed fox toy.

Our children's hospital clients understand the importance of site maintenance, which is why we prioritized upgrading to Optimizely 12.

Healthcare  |  Development  |  Optimizely

November 21, 2024

A History of Optimizely Support and Advancement

A stylized photo of two physical trainers with an A P T A logo.

From the initial launch to support and new initiatives, Blend has worked alongside APTA for years to provide advanced experience for site users.

Agencies  |  Associations  |  Healthcare  |  Development  |  Optimizely  |  Strategy

Joe Kepley  |  October 16, 2024

Must Have Features of a Children's Hospital Website

A collage of children's hospital icons, including a hospital logo, a heart, medicine, syringe, mouse, bottle, bandaids, and more.

Your website can often be the first impression of the level of care your healthcare team provides – giving you a chance to welcome a child and their family to your children's hospital long before they set foot in the front door. 

Healthcare  |  Content and IA  |  Development  |  Strategy

Karla Santi  |  September 5, 2024

From Code to Care: The Hidden Impact of Our Work

The Blend team collaborating in the office conference room.

Coding with compassion, Karla shares some light into one of the ways Blend creates purpose behind the keyboard.

Healthcare  |  Development  |  Strategy

July 19, 2024

A Research Site that Promotes Community and Interconnectivity

A stylized photo of a kid in a wheelchair.

A children's hospital had a design and a dream — to highlight the research happening at their research institute. Blend stepped up to make that dream become a reality.

Healthcare  |  Design and Front-End  |  Development  |  Optimizely

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