Thoughts
Joe Kepley | July 11, 2026
Upgrading to Optimizely CMS 13 brings AI content workflows, a new visual editor, and semantic search — here's why the move pays off quickly.
Bob Davison | June 29, 2026
Spinning up templates for new content types takes time. Here's a proof-of-concept that uses Optimizely Opal to make it faster and safer.
AI | Development | Optimizely
Bob Davidson | June 3, 2026
Upgrading from Optimizely CMS 12 to CMS 13 takes more than an updated NuGet package. Here's what to check before you start.
Bob Davidson | April 14, 2026
After upgrading two Blend Optimizely add-ons to CMS 13 compatibility, Bob Davidson shares the three takeaways — including the new Application system, async content area filtering, and tag helper-based platform navigation.
Bob Davidson | August 26, 2025
I’ve been building websites in content management systems for almost 20 years now. And the majority of those sites have been built in what we might call a traditional, coupled CMS, where a single application is responsible for both the management and rendering of content. But like so many, I’ve been diving to headless, specifically building a new site in Optimizely’s Software-as-a-Service (SaaS) headless offering.
Bob Davidson | February 11, 2025
Optimizely is introducing the ability to access Cloudflare's edge logs, which gives access to some information previously unavailable except through support.
September 6, 2024
Blend Interactive has been named a 2024 Optimizely Platinum Solutions Partner — a partnership that has withstood the test of time.
Chase Burandt, Chris Wahl & Steph Sommers | September 3, 2024
What do you need to know when it comes to an Optimizely or Umbraco upgrade? We asked some of our lead developers to highlights some of the common obstacles and pain points of a large CMS upgrade.
July 24, 2024
An introduction to Optimizely's Content Marketing Platform — a tool designed to bring ease to you and your marketing team.
June 20, 2023 | The Web Project Guide Podcast
Corey and Deane discuss a high-level philosophy of back-end development. Then, David Knipe, Vice President of Product at Optimizely, joins to discuss back-end development — how developers and project stakeholders work together to make decisions, the difference (and balance) between technical perfection and audience needs, and the reasons why AI will help, but not take over, back-end development. Deane also equates developers to lumberjacks.
From workshops to webinars, small groups to international conferences, Blend employees are constantly on the go, sharing their knowledge. With a unique outlook on everything from content and accessibility to small-business strategy, chances are we have someone who might help you out.
Contact us to get more information on how Blend and our team might be able to share knowledge with your team.
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