Thoughts

Thoughts and Articles from Blend Interactive

Corey Vilhauer  |  May 25, 2026

Write Once, Reach Everyone: Accessible Writing and GEO Want the Same Solution

Accessible writing and GEO-readiness reward the same practices — and understanding why gives you a much stronger argument for both. This article explains where they overlap, what the shared patterns look like, and how to use that overlap to get writing quality taken seriously in rooms where it hasn't been yet.

Accessibility  |  AI  |  Content and IA

Jenna Bonn  |  May 18, 2026

Inside a Web Accessibility Audit: Tools, Testing, and Findings

A graphic of dialog windows and circle graphs representing how Blend tests for accessibility.

A web accessibility audit goes beyond automated tools. Here's how Blend combines automated scanning and manual testing to find real issues and fix them for good.

Accessibility

July 15, 2025

What is an Accessibility Audit and Assessment?

A key, signifying accessibility and E A A.

How a web accessibility audit evaluates your site against WCAG 2.2 AA — what's involved, what it covers, and how to prioritize what to fix.

Accessibility

Corey Vilhauer  |  May 28, 2025

Understanding EAA, ADA, and WCAG: A Framework of Accessibility Guidelines

A key, signifying accessibility and E A A.

Web accessibility isn’t just a checkbox — it’s a commitment to inclusive, thoughtful design. As more of our lives move online, making the web accessible to all users is no longer optional. It’s essential.

Accessibility

May 16, 2023  |  The Web Project Guide Podcast

Episode 19: Implement the Design (w/ Ethan Marcotte)

A rocket ship being built.

Corey and Deane talk about how front-end development has evolved past the early days. Then, Ethan Marcotte, author of Responsive Web Design and Partner at Autogram, joins to discuss front-end development and how the world has impacted how front-end design is treated and approached. We also joke about whether Deane actually “invented” responsive web design. (He didn’t.)

Accessibility  |  Design and Front-End  |  Development  |  Strategy

Corey Vilhauer  |  April 18, 2023

How Audits Improve Your Site: Accessibility, Performance, and Design Audits

A laptop showing a graphic with the word "Audit" in the middle.

Much like we maintain our homes from season to season, our websites need periodic audits — to see what has changed and what has not. In this post, we focus on three specific types of audits: accessibility audits, performance audits, and design audits.

Accessibility  |  Digital Optimization  |  Strategy

October 13, 2022  |  The Web Project Guide Podcast

Episode 12: Write for People and Machines (w/Sarah Winters)

A person standing in front of a webpage.

Corey and Deane talk briefly about how hard it is to run a conference. Then, Sarah Winters, founder of Content Design London and author of Content Design, joins to discuss the difference between content design and content strategy, writing and designing for accessibility, and the work it takes to turn a big ship toward lasting content change.

Accessibility  |  Content and IA  |  Strategy

Joe Kepley & Jenna Bonn  |  June 28, 2021

Accessibility: the Right Thing to Do

A sign that says Accessible Entry.

Our world is surrounded by tools designed to promote accessibility. So why can't your website be made accessible too?

Accessibility

Corey Vilhauer  |  July 17, 2020

A Lawyer and a Content Strategist Walk Into A Bar: Legal Thoughts about Accessibility

A key, signifying accessibility.

Web accessibility is a balance between good content and design, a well-built front-end, and a clear understanding of the legal ramifications of our websites. So we pulled a content strategist and a lawyer together to discuss the finer points of accessibility.

Accessibility  |  Content and IA

November 15, 2019  |  The Web Project Guide

Chapter 13: Develop the Graphic and Interface Design

The framework of a rocketship.

With knowledge of the content and how it’s organized, along with your organization’s marketing assets, you can visually plan the site from wireframes to fully rendered design.

Accessibility  |  Design and Front-End

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