Thoughts
Thoughts and Articles from Blend Interactive
23 Results:
May 15, 2019 | The Web Project Guide
Chapter 1: Know the Scope of the Project
So, we need a new website? The easy question is, “Now what?” The harder question is, “How did we get here?” Gain buy-in on the reasons behind a new project, define the problem in a way that gains traction, and avoid some early red flags along the way.
Jon Crowley | February 27, 2018
Understanding Customers: Data, Journeys and Insights
In advance of Now What? Workshops, we’re featuring short interviews with our smart and wonderful workshop speakers. This week, we talk to Jon Crowley about analytics and metrics — and how to use metrics to make better content decisions.
Corey Vilhauer | October 11, 2012
Empathy and Content Strategy: on Teaching, Listening and Affecting Change
Content strategy practitioners – and, really, the entire UX umbrella – serve a unique role in the life of a web property, in that we act as an advocate for people we may never know. But there’s another element of this process that can often be overlooked, and it’s the audience we know and understand and work with on a daily basis: the client.
Blend Speaks.
From workshops to webinars, small groups to international conferences, Blend employees are constantly on the go, sharing their knowledge. With a unique outlook on everything from content and accessibility to small-business strategy, chances are we have someone who might help you out.
Contact us to get more information on how Blend and our team might be able to share knowledge with your team.
Book Blend to Speak