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Thoughts from Blend Interactive

One of Blend’s core values is a dedication to advocacy and progress — to expand upon and give back to the community that fuels us. This is where those thoughts live.

Search Results List

Main Site or Microsite — Make the Most of Your Digital Event Strategy

Hosting an event for your association is one thing, but promoting it online to the right audience is a different conversation. 

August 28, 2024

The Investment Lifecycle of a Website

Your website is more than just a launch; it's a long-term investment that continues to need ongoing attention and care. 

August 14, 2024

AI is a Tool, Not a Solution

AI is too often a solution in need of a problem, the hallmark of a technology still looking for early adopters and financial support. Instead, it's time to start looking at AI as a tool among many, one piece of a larger answer.

August 6, 2024

Put Your Oxygen Mask on First, Before Assisting Others: On Maintaining Internal Projects.

Internal projects are often put off for client work, but making sure your internal projects reflect what you can do for your potential clients could be the factor in closing a deal.

November 13, 2023

How Developer Cross-training Helps Projects Succeed

Cross-training developers results in increased productivity, more collaboration, and better results for client projects. 

October 24, 2023

A Vision for a Pain-Free Migration

Migrations don’t have to be a pain — Blend has a process and vision going forward of how to make the migration process simpler. 

October 12, 2023

Getting Started with Web Experimentation

Much like the early days of social media, digital experimentation is a rapidly expanding practice that promises to make big waves in the marketing world.

September 15, 2023

Beyond Blend.

Blend doesn’t just write here: we also write books, create videos, and dive deep into our individual disciplines. Check out some of our external sources of knowledge.

The Web Project Guide

A phase-by-phase look at the web design and development process, providing context to each step.

Coding with Bob

A YouTube series by our director of development, focusing on .NET coding and Optimizely development.

Eating Elephant

A blog about content strategy, information architecture, and understanding user needs.