Thoughts and Articles from Blend Interactive

A website's success doesn't hinge on what happens on launch day — it's an ongoing balance of maintenance and improvement after your site has already launched.

Development  |  Project Management

How a Digital Experience Readiness Roadmap helps organizations align on strategy, technology, team capability, and governance before a major digital initiative.

Content and IA  |  Strategy

At Blend, one of our core values is advocating for our clients. One of the ways we do this is by trying to maximize the value we can provide for our client's project budgets. Understanding the cost drivers behind web development can often be confusing.

Discovery and Scoping

How an AI Readiness Assessment helps organizations take stock of AI usage, identify real opportunities, and build a governance framework before problems emerge.

AI  |  Strategy

Optimizely is introducing the ability to access Cloudflare's edge logs, which gives access to some information previously unavailable except through support.

Development  |  Optimizely

How web experimentation guidance helps organizations move from random A/B tests to a structured, sustainable testing practice — and build a culture of learning.

Digital Optimization  |  Strategy

Blend is at a pivotal moment, celebrating 19 years in business and a year of bold decisions and growth.

Feeling overwhelmed by content migration? No worries. Lead Project Manager Shannan Anderson breaks down the process from start to finish on how to incorporate content planning into your web project. 

Content and IA  |  Migration  |  Project Management  |  Strategy

Your website can often be the first impression of the level of care your healthcare team provides – giving you a chance to welcome a child and their family to your children's hospital long before they set foot in the front door. 

Healthcare  |  Content and IA  |  Development  |  Strategy

Blend Interactive has been named a 2024 Optimizely Platinum Solutions Partner — a partnership that has withstood the test of time. 

Development  |  Optimizely