Thoughts

Thoughts and Articles from Blend Interactive

May 16, 2019  |  The Web Project Guide

Chapter 2: Set Your Expectations

A rocket ship going from point A to point B on a dotted line.

What does it mean to get started on this project? Let’s set a scope for what this project will include, as well as give some thought to what “success” means – and your realistic chances of achieving it.

Design and Front-End  |  Project Management  |  Strategy

May 15, 2019  |  The Web Project Guide

Chapter 1: Know the Scope of the Project

A match being lit.

So, we need a new website? The easy question is, “Now what?” The harder question is, “How did we get here?” Gain buy-in on the reasons behind a new project, define the problem in a way that gains traction, and avoid some early red flags along the way.

Discovery and Scoping  |  Project Management  |  Strategy

Jon Crowley  |  February 27, 2018

Understanding Customers: Data, Journeys and Insights

Someone taking notes on a workshop worksheet.

In advance of Now What? Workshops, we’re featuring short interviews with our smart and wonderful workshop speakers. This week, we talk to Jon Crowley about analytics and metrics — and how to use metrics to make better content decisions.

Content and IA  |  Discovery and Scoping  |  Strategy

Corey Vilhauer  |  February 21, 2018

Web Accessibility: A Primer

A key, signifying accessibility.

This primer is designed to help you get a high-level view of what web accessibility is, how it affects your customers, and a little bit about what can be done.

Accessibility  |  Content and IA  |  Design and Front-End  |  Strategy

September 4, 2015

Blend Named Among 50 Best Places to Work

Two people sitting at Blend's dining room tables.

Blend Interactive was among a group of northern Plains businesses to be named the 50 Best Places to Work by Prairie Business Magazine.

Joe Kepley  |  January 31, 2015

Structured Content the Right Way

A set of stacked colored boxes representing order among chaos.

Blobs. Chunks. WYSIWYG vs. structured content. There are two ends to the spectrum, and we discuss how to land somewhere in the middle, providing a quality editing experience while still keeping the constructs of structured content front and center.

Content and IA  |  Development  |  Strategy

Corey Vilhauer  |  December 30, 2014

The Rule of Firsts

 A computer monitor being filled with water.

Mobile first. Content first. Users first. Which one is really meant to be first – and what do we mean when we say “first” in the first place?

Content and IA  |  Design and Front-End

October 24, 2011

The Story of the Web 2.0 Summit Map

A stylized screenshot of the Web 2.0 Summit Map.

From the mind of a conference organizer and industry legend, to a six-digit engagement number and a few comments from some guy named Zuckerberg. This is the story of the Web 2.0 Summit Map.

Design and Front-End

May 5, 2011

Deer Attacks Blend

An high-angle view of Blend's Office.

The "amazing" and weird story about that one time a deer took a detour into our windows in downtown Sioux Falls.

February 23, 2010

EPiServer Awards Blend International U.S. Partner of the Year

Optimizely logo and Blend logo.

Blend Interactive has been named EPiServer’s 2009 North American Partner of the Year.

Optimizely

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