Thoughts and Articles from Blend Interactive

The right site search solution depends on what your visitors actually want — and whether your content is ready to support it. Here's how to decide.

AI  |  Content and IA

We're thrilled to be an ai12z partner — furthering our commitment to solving complex web problems.

AI  |  Content and IA

Trust in web content is getting harder to earn. A few small, human touches — a real author, real sources, a point of view — show your writing came from a person.

AI  |  Content and IA

Just becuase your rates are public, it doesn't mean AI search can easily read them. How to structure credit union content for maximum crawlability. 

Financial Services  |  AI  |  Content and IA

Spinning up templates for new content types takes time. Here's a proof-of-concept that uses Optimizely Opal to make it faster and safer.

AI  |  Development  |  Optimizely

Worried your content won't show up in AI search? Here are the five problems we find most often in GEO audits — from easy heading fixes to deeper editorial work.

AI  |  Content and IA

Google just published its first official GEO guidance — and it reframes what we thought we knew. Here's what changed, what held up, and what it can't tell you.

AI  |  Content and IA

Accessible writing and GEO-readiness reward the same practices — and understanding why gives you a much stronger argument for both. This article explains where they overlap, what the shared patterns look like, and how to use that overlap to get writing quality taken seriously in rooms where it hasn't been yet.

Accessibility  |  AI  |  Content and IA

GEO isn't a replacement for good writing — it's proof that good writing always mattered. Here's what shifts when you write for AI search, and what stays the same.

AI  |  Content and IA

CMS vendors handle AI in two ways: built-in orchestration or bring-your-own tools. Learn how each approach works and which fits your AI strategy.

AI