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Thoughts from Blend Interactive

One of Blend’s core values is a dedication to advocacy and progress — to expand upon and give back to the community that fuels us. This is where those thoughts live.

Search Results List

Web Analytics and HIPAA: How to Protect Your Site — and Your Users — From HIPAA Violations

Websites are built, for the most part, for humans. Yet, the humans who interact with our websites are largely anonymous. Blend's CTO Joe Kepley discusses how to balance the need for better information, with a user's right to privacy, especially with existing HIPAA standards.

March 23, 2023

What is DXP Really Going to Do For You?

So ... what IS DXP? And how do you navigate the different forms and add-ons available within a digital experience platform (DXP)? Blend CTO Joe Kepley discusses the ins and outs of DXP, including how to prioritize the rollout of new features.

March 20, 2023

When is Headless the Right Solution: A Guide to Going Headless

If you’ve looked into building or upgrading a website in the last few years, you may have heard about “headless” content management systems (CMS). But what is a "headless" system? And, more importantly, when is it the right solution?

February 28, 2023

ChatGPT, Bard, and the New Wave of AI: What it Means for the Web

The path to computer intelligence hasn't proven quite so direct. On the surface, brains and computers seem very similar, but it's clear that computers aren't thinking yet. 

February 22, 2023

Corey Vilhauer Joins The Content Strategy Podcast Off-site link

Corey Vilhauer joins Kristina Halvorson on The Content Strategy Podcast to discuss his start in content strategy, his thoughts on communicating with clients and stakeholders, and his work toward demystifying the world of web projects.

December 13, 2022 | The Content Strategy Podcast

Episode 13: Develop the Graphic and Interface Design (w/Sam Otis) Off-site link

Corey asks Deane about his ideal web design, and Deane talks about how CSS ruined the web. (He’s kidding, mostly.) Then, Sam Otis, lead designer at Blend Interactive and designer of The Web Project Guide, joins us to talk about his history in design — from Flash to responsive web design, what young designers need to know about the web, and what he wishes clients would stop doing.

November 16, 2022 | The Web Project Guide Podcast

From Content Analytics to Intelligent Content: a Review of uMarketingSuite

In the early days of the web, analytics shifted from curiosity to a driving force. Now, the focus is on what you do with those analytics — what insights can you glean in order to help drive conversions? For Umbraco users, uMarketingSuite helps put these insights into action.

November 7, 2022

A Better Budget: How Tech Planning Improves the Scoping Process

One of the toughest parts of any web project is estimating how much the project will cost and how long it will take. Technical planning helps create better budgets, plan for more realistic timelines, and improve the efficiency of the entire project.

October 17, 2022

Episode 12: Write for People and Machines (w/Sarah Winters) Off-site link

Corey and Deane talk briefly about how hard it is to run a conference. Then, Sarah Winters, founder of Content Design London and author of Content Design, joins to discuss the difference between content design and content strategy, writing and designing for accessibility, and the work it takes to turn a big ship toward lasting content change.

October 13, 2022 | The Web Project Guide Podcast

Episode 11: Model Your Content (w/ Jeff Eaton) Off-site link

Corey and Deane chat about the first time they realized they really liked content modeling, and how modeling is the hidden language of content.  Then, Jeff Eaton, partner at Autogram, joins to define content modeling, the concept of content reuse (and its many issues), and the balance between philosophical modeling and actually doing the work in spreadsheets.

September 15, 2022 | The Web Project Guide Podcast

Beyond Blend.

Blend doesn’t just write here: we also write books, create videos, and dive deep into our individual disciplines. Check out some of our external sources of knowledge.

The Web Project Guide

A phase-by-phase look at the web design and development process, providing context to each step.

Coding with Bob

A YouTube series by our director of development, focusing on .NET coding and Optimizely development.

Eating Elephant

A blog about content strategy, information architecture, and understanding user needs.