Blend has upgraded from Gold to Platinum Partnership with Umbraco! Read the full press release.
Thoughts from Blend Interactive
One of Blend’s core values is a dedication to advocacy and progress — to expand upon and give back to the community that fuels us. This is where those thoughts live.
Search Results List
Episode 5: Identify Your Audiences (w/ Erika Hall) Off-site link
Corey and Deane talk about Bleachers, music producers, and how understanding your audience increases effectiveness. Then, Erika Hall, author of Just Enough Research, joins the podcast to talk about interviewing the people who will visit your site — how to frame interviews, effective incentives, and the difference between researching assumptions versus learning about your users.
No CMS Is a (SEO) Magic Bullet: A Quick Guide on SEO Within the CMS
A common misunderstanding is that one CMS is better at SEO than others. The success of your SEO relies on more than just your platform - it relies on content, plugins and the algorithm.
Why Planning Matters
Web teams need plans. Ongoing planning can result in higher ROI, improved long-term site health and an optimized experience for editors and site visitors.
Digital Optimization is for Marketers
The expectations and demands of digital marketing managers have increased dramatically. Account Success Manager Taylor Lopour talks about how digital optimization can help.
Adapting to Disruption
In web, it’s been one for change, adaptation, and innovation. And 2020 has been a year of change.
A Glossary of Site Search Terms
Better understand the scope of your site search with this site search glossary.
Understanding Site Search — Part Four: Choosing the Right Solution
How do you choose the right search engine for your site search? In part four of our site search series, we look at making the final decision.
Understanding Site Search — Part Three: How Will You Organize Results?
When results are displayed in your site search, will they be relevant? In part three our site search series, we talk about organizing and displaying results.
Understanding Site Search — Part Two: What Content Will You Search?
You might want to search it all. Or, you might want to search a small section. In part two of our site search series, we look at how to choose what's indexed in your site search.
Understanding Site Search — Part One: How Search Works
Before we can make decisions about site search, we need to understand how it works. In part one of our site search series, we look at how search works.
Beyond Blend.
Blend doesn’t just write here: we also write books, create videos, and dive deep into our individual disciplines. Check out some of our external sources of knowledge.
The Web Project Guide
A phase-by-phase look at the web design and development process, providing context to each step.
Coding with Bob
A YouTube series by our director of development, focusing on .NET coding and Optimizely development.
Eating Elephant
A blog about content strategy, information architecture, and understanding user needs.