Thoughts

From announcements to deep-dive blog posts, here’s the pulse of what Blend is thinking.

Understanding Customers: Data, Journeys and Insights

  • Jon Crowley
  • Feb. 27 2018

In advance of Now What? Workshops, we’re featuring short interviews with our smart and wonderful workshop speakers. This week, we talk to Jon Crowley about analytics and metrics — and how to use metrics to make better content decisions.

Build Your Digital Writing Toolbox

  • Scott Kubie
  • Jan. 30 2018

In advance of Now What? Workshops, we’re featuring short interviews with our smart and wonderful workshop speakers. This week, we talk to Scott Kubie about the idea of a digital writing toolbox — and what a toolbox does to help writers get better footing and facilitate collaboration.

“Small CS: A Shoestring Approach to Content Strategy” — Now What? Conference 2015

  • Corey Vilhauer
  • Apr. 30 2015

The discussion around content strategy is framed by large examples, but it’s also the work of regional organizations, small universities, and mom and pop stores. Corey Vilhauer talks about how to take it on.

“Introducing the Blend Web Operations Framework” — Now What? Conference 2015

  • Deane Barker
  • Apr. 30 2015

Effective web operations is often treated as something of a minor miracle — we’re not sure how it gets done, but we stumble through it somehow. Deane Barker outlines Blend's “Web Operations Framework.”

 

Sign Up For Blend Updates

We’d love if you’d keep coming back again and again. But, if not, we’d also love to send you some of the cool things we’re thinking about: blog post, great links, and other web strategy, design, and development items from around the industry. Sign up below to get our email newsletter!