Jessica’s first success on the web was during her internship at a travel agency. She designed a button that would change color on hover. It was very exciting.
Times have changed. Now, Jessica maintains order — and hours — as a production director at Blend. She’s the one who’s going to make sure the right people are working with the right projects, maximizing resources, and triaging complications. She’s got a finger on everything that’s going on in the office. And if you need an update on sales in Target’s Cartwheel app, she can help there, too.
She didn’t start on the web — it was a happy accident, as her advertising and marketing degree slowly put her into a position to embrace the changing landscape of communication. Jessica still holds tight to the traditional, though — go ahead, ask her about the dive bars of Sioux Falls and be prepared to learn a thing or two.
Years of working at her parents’ restaurant, maintaining the pool table and serving guests, has prepared her for this, you could say. So maybe times haven’t changed as much as we once thought.
CEO Karla Santi and production director Jessica Hutchinson were among 93 people nominated for this year’s EmBe Tribute to Women, with Karla taking home the Sylvia Henkin Mentoring Award.